Microsoft Azure Certification Training

‘We know what the numbers are’: Amazon Studios chief says that it won’t follow Netflix in sharing viewership data


Amazon head of studios Jennifer Salke said that unlike Netflix, the company doesn’t plan to offer viewership data to creators.
She made the remark during a talk at the Television Critics Association’s summer press tour in L.A on Saturday, adding that Amazon Prime Video is interested in different content than Netflix.
The creator behind the platform’s popular show “Fleabag” has said that it wants to end the show, but Salke said Amazon would be interested in another season.
Visit Business Insider’s homepage for more stories.

Even as streaming services like Netflix start to slowly report some viewership data, Amazon’s head of Studios says the company will not offer viewership data on how many people watch original content on its platform.

During a talk at the Television Critics Association’s summer press tour in L.A. on Saturday, Jennifer Salke explained that Amazon Prime Video will not report viewership data. Before joining Amazon last year, Salke worked at NBC and acknowledged that networks use ratings as a selling point for advertisers and creators, reports The Wrap.See the rest of the story at Business Insider

NOW WATCH: How to choose between IMAX, 3D, and Dolby Cinema at the movie theater

See Also:

Netflix doesn’t have ads, but it’s working with brands in many other ways. Here’s what we know about its marketing efforts and partners.The 2 power players at Netflix who are leading its early marketing work with brands like Coca-Cola and LyftNew York State is reportedly filing lawsuits to stop Netflix from paying fake heiress Anna Delvey more than $100,000 for her story

To discover more visit:

Add Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.