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IAB: U.S. digital ad revenues top $100 billion for first time, reaching $107.5 billion in 2018

On mobile devices, video saw the sharpest growth in the format category, up 65% in revenue compared to the year prior.

The post IAB: U.S. digital ad revenues top $100 billion for first time, reaching $107.5 billion in 2018 appeared first on Marketing Land.

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