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How to stage and sell a $5.5M NYC apartment model unit

Model units are used as a sample to show how an actual unit will look like in a new development. 
Cheryl Eisen and her team at Interior Marketing Group are experts in putting in just the right amount of detailed work to help buyers decide to make the big purchase.
She showed us exactly how her team does that as they staged a new boutique development in Chelsea.
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The following is a transcript of the video. 

Narrator: This model apartment unit in New York City is listed for just under $5.5 million. It has three bedrooms, three bathrooms, and is located in a prime location in Chelsea. Today, Cheryl Eisen and her team are going to stage it and turn the blank canvas into something completely new.

Cheryl Eisen: This is exactly what we’re looking for.See the rest of the story at Business Insider

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