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8 TV & video marketing trends you should know before advertising in 2020

This is a preview of the new 2020 TV and Video Trends market research report from our partners at eMarketer.
eMarketer PRO analyzes the TV and video industry and provides in-depth analyst reports, proprietary forecasts, customizable charts, and more. 
Check if your company subscribes to eMarketer PRO, or learn more about access here.

This year, several streaming services will enter an already crowded market, at a time when the traditional TV industry is trying to limit its losses.

Connected TV Ad SpendingeMarketer

In other words, the TV and digital video landscape will be noisy, and understanding the video viewing trends for cable TV, connected TV, over-the-top, social media video platforms, and programmatic ads is crucial for marketers deciding where to invest their video marketing efforts.See the rest of the story at Business Insider

See Also:

Snapchat released a new feature for app developers to let users share Stories on their platformsGoogle and Facebook will offer small businesses ad credits and grantsThere is little expectation from consumers that brands should stop advertising in response to the coronavirus

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