How familiar are you with YouTube analytics? A lot of social media managers know other platforms’ data far better than YouTube’s. Fortunately, this step-by-step guide will get you up to date with YouTube analytics. We’ve noticed that a large majority of social media marketers (including in-house marketers and agencies) are all-too-familiar with analytics for popular social platforms like Facebook, Instagram, and Twitter. Because of that fact, most of those people aren’t as familiar with YouTube marketing or even YouTube analytics. So, in this article, we’re going to take you step by step through the YouTube analytics set up and show