In this age of social media, you may wonder why your company should even bother to write and issue press releases. Newspapers have less influence, and we can be our own publishers, right? Press releases are still relevant in today’s crowded media landscape. If you know how to draft one, in addition to how to use the best press release distribution channels, you can reach a wide audience with a persuasive message. This can lead to higher brand recognition and increased sales. The Benefits to a Great Press Release Press Still Matters Your website may extol the virtues of your