Paid media ads allow businesses to produce highly targeted campaigns precisely tailored to their ideal buyers. Having an expert help guide your paid media efforts is a sound investment, as an endless number of variables differentiate effective and ineffective ad campaigns. IMPACT’s team of paid media specialists employ an agile omnichannel approach to best serve our clients. This strategy allows our team to shift budget and resources between platforms depending on performance and cost. If your business has done paid media before, whether on one platform or on many, you will likely be able to get up and running all