Twitter saw an 18% increase in ad revenue year-over-year, generating $679 million during the first quart of 2019 according to its earnings report released on Tuesday. Total revenue was also up 18% year-over-year at $787 million. “We’ve never been more confident in our strategy and execution and see a great opportunity to grow our audience and deliver even more value for advertisers,” said Twitter CFO Ned Segal. Ad engagements moving in the right direction Twitter reported total ad engagements were up 23% percent year-over-year during the first quarter, with cost-per-engagement down 4%. Aaron Goldman, CMO for the social advertising platform 4C,