If you’re looking to advertise on a YouTuber’s channel or create brand partnerships, it helps to find channels that are popular with your audience. The exact YouTube influencers you work with will depend on your niche and budget. But here are some YouTube stars with the biggest reach and highest earnings currently. Why Your Brand Should Consider Partnering with a YouTube Influencer Top YouTube influencers reach millions of viewers with each video. And their recommendations and brand partnerships may convince their loyal viewers to purchase new items or connect with brands online. Influencer marketing spans across social platforms. But viral