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THE SOCIAL COMMERCE REPORT: Inside the fast-developing opportunity to reach billions of consumers' wallets using social platforms - Building Online Business
This is a preview of THE SOCIAL COMMERCE REPORT from Business Insider Intelligence. 14-Day Risk Free Trial: Get full access to this and all Payments & Commerce industry research reports. Social media’s immense popularity and influence have built a huge potential audience for shopping through social platforms. Global internet users spent an average of 142 minutes per day on social media in 2018, up from 90 minutes in 2012, according to a report from GlobalWebIndex cited by Digital Information World. This has made social media a major influence on consumers’ purchasing habits, with 36% of US internet users saying social networks have become
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