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Retailers: Is Your E-Commerce Website Ready for a Sales Surge? - Building Online Business
While overall retail sales are down right now (there’s been a 21.6% decline from April 2019 to April 2020), online sales are bucking the trend. The NRF reports a 21.2% rise in online and other non-store sales over the same time period. Chances are e-commerce sales will continue to climb as consumers wary of COVID-19 increasingly turn to the web to make purchases rather than shop in-store. But that means retailers and e-tailers need to make sure their e-commerce sites are in tip-top shape. To find out what you need to know, I talked to Matthew Lane, Business Development Manager
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