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Music in Marketing: Why It Matters - Building Online Business
Leonard Bernstein said, “Music . . . can name the unnamable and communicate the unknowable.” And as businesses look to find new ways to communicate with their audience, they shouldn’t forget about music. When you add music to your content, it makes it that much more memorable. Whether you are launching a new marketing campaign, a vlog or posting something on your social media channels, adding music will make it standout. And because it is much easier to create videos these days, the addition of music will differentiate you from your competition. According to research from PHMG, music is the
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