How does your business’s social media use measure up? Last month, I shared some interesting updates about how American consumers are using social media. But how are small businesses using social media? MarketingProfs recently reported on a new survey by Clutch that has the latest insights. Here’s what you should know. The majority of small businesses use social media Almost three-fourths (71%) of small business owners in the survey say they currently use social media, and 16% say they plan to start to in the future. Only 13% say they have no plans to use social media in the future.