Guess which is the world’s largest ecommerce platform? Though it might seem safe to assume that more popular names like Amazon, eBay, or an Indian player like Flipkart holds the throne, it belongs to the Chinese ecommerce giant Taobao. Let us now bring an Indian perspective to the discussion. Guess which ecommerce platform is going to acquire pole position in India in the near future? Again, you might make a mistake in your assumption as the strongest contender isn’t an e-commerce platform to begin with. Every country in the world has two prevalent models for eCommerce – managed and open.