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7 Ideas for a More Effective Cold Email Campaign - Building Online Business
Is email still an effective form of outreach? Many of us have overflowing inboxes and if you are anything like me, many will be deleted without so much as a glance. Are customers doing the same thing? Should we be switching to social media instead and giving up email campaigns as a thing of the past? Nope. According to a study done by CDN, email marketing is still generating as much as $38 per every dollar invested in the strategy. The sheer power versus budget is insane and shows that email is just as viable today as it was before,
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