How do personal habits, connections, communication skills, social media commentary, and follow-up with a personalized direct mail postcard combine to help fuel career success? All of these factors — and more — will prove critical when you begin building your own brand. Creating a personal brand means helping the world see you the way you wish to be seen. And, because it’s personal, your professional image should be unique enough to make you stand out from everyone else. Individual business owners usually improve their brand by sharing personal information that may help to create a professional image that appeals to