Building Your eBay Traffic the Smart Way: Use Froogle, Datafeeds, Cross-Selling, Advanced Listing Strategies, and More to Boost Your Sales on the Web's #1 Auction Site

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"What if you could double your eBay sales with one mouse click? Sound impossible? Welcome to the next big development in the world of online auctions: datafeeds. Using a datafeed to export your eBay auction listings, your items will now surface in shopping-focused searches performed by engines like Yahoo! Shopping, Amazon, and Google's new Froogle service. Instead of a general search, which finds thousands of Web pages that merely mention an item, sites like Froogle and Yahoo! Shopping return a list of online retailers who actually sell the product. Would you like to be on those lists? "Building Your eBay Traffic the Smart Way" gives you dozens of new strategies for reaching people whose only goal is to buy. With auction management software or a service, your eBay business information is kept in a database that can feed information to other e-commerce systems – like Froogle, Yahoo! Shopping, Amazon, and other product search engines. Which means that your product is now available not only to eBay buyers but also to a whole new universe of online shoppers! "Building Your eBay Traffic the Smart Way" also unlocks the incredible power of cross-selling (linking from one auction to another), targeted advertising, pro-quality photography, eBay stores, online malls, and much more!"

Product Details

  • Series: Building Your Ebay Traffic the Smart Way
  • Paperback: 288 pages
  • Publisher: AMACOM; 2 edition (February 22, 2005)
  • Language: English
  • ISBN-10: 0814472699
  • ISBN-13: 978-0814472699
  • Product Dimensions: 9 x 7 x 0.9 inches
  • Shipping Weight: 1.2 pounds

Customer Reviews

Five Stars

 on September 23, 2015
By Tony


 on January 27, 2010
By Jennifer Holmes
This book really didn’t help or hurt. It had some good info in it and some that were just pages to flip thru. I had hoped for more tips than what this book offered. It may work great for some but just wasn’t what I was looking for.


13 people found this helpful.
 on February 8, 2005
By Stuart Gardner
This is a great book on building traffic volumes to your web site. The concepts outlined apply just as well to non ebay sites. This book is non technical and contains advice that can be easily applied. Some of the suggestions are “free” (except time, e.g. participating in forums to build traffic), others a direct cost e.g. froogle ads. This information is of value beyond ebay.

Excellent book for Advanced Selling Techniques

28 people found this helpful.
 on February 2, 2005
By Martin
I read this book cover to cover in a few days. I thought it was excellent. It is for advanced sellers, with a good understanding of eBay selling, eBay stores, the web and a general background of online selling off of eBay.

Good Read

 on November 6, 2014
By ALW PetStuff
Good read. But, nothing earth shattering. I purchased after I had been selling on eBay for quite some time, hoping to get some new insight into growing business. Not much new, but reinforced some already proven ideas.

Want to build traffic?

 on June 13, 2007
By Jimmy Stewart
If you want to build traffic to your eBay site… buy this book, read it, do it, and enjoy the return.
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